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Announcing the New Catch Herring Season and the Annual Russ & Daughters Herring Celebration

May 27th, 2013 · 6:16 pm - russanddaughters

Russ&Daughters Herring2013 announcement

 

CELEBRATE NEW CATCH HOLLAND HERRING SEASON IN THE SHOP STARTING JUNE 5, AND AT THE RUSS & DAUGHTERS HERRING CELEBRATION ON JUNE 18

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THE SEASON

The New Catch Holland Herring (Hollandse Nieuwe) is a piece of gastronomic heaven, a fabulous buttery and mild matjes (young) herring unlike any other, due to its exceptionally high and healthy omega-3 fat content. Traditionally, the New Catch Holland Herring is eaten by holding the whole herring by the tail and dropping it into one’s mouth. Visitors to Russ & Daughters are likely to see aficionados partaking of this food ritual right at the counter, starting on June 5.

• New Catch Holland Herring are $4.49 each or $39.95 for a tray of 10 herring.*
• Each herring is two fillets attached at the tail.
• Herring can be purchased at the Russ & Daughters counter.
• Russ & Daughters delivers the herring by courier in all five boroughs of NYC.
• Russ & Daughters ships the herring nationwide.
• Please call us at 212-475-4880 to place an order for pick-up at the shop, courier delivery in NYC, or nationwide shipping.
• Shipping orders may be placed online at www.russanddaughters.com. (http://shop.russanddaughters.com/store/product/862/Holland-Herring-Tray/)

The New Catch Holland Herring will be available at Russ & Daughters for the duration of their prized, yet limited, season. Russ & Daughters urges customers to place orders to guarantee that they can partake of this ephemeral gastronomic experience. Russ & Daughters is a direct importer, and receives herring from the first delivery of this New Catch to New York, and then continuously throughout the year.

(*The price of the Hollandse Nieuwe is set at auction, and is thus subject to change.)

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THE CELEBRATION

The New Catch Herring season is also a time of celebration. On June 18th, we’ll explore the wonders of herring at the annual Russ & Daughters Herring Celebration. Join us for an evening filled with a dizzying and delectable array of Russ & Daughters herring preparations, including the New Catch. The herring will be paired with wine, spirits, and cocktails, specifically chosen by our friends, the experts at Astor Center.

Accompanying the festivities, Mark Russ Federman will read excerpts from his best-selling memoir, Russ & Daughters: The House That Herring Built. We will also screen selections from Raw Herring, a beautiful film that recently had its premiere at the Tribeca Film Festival. With breathtaking visuals and soundtrack, Raw Herring captures a look at the lives of Dutch fishermen as they work to catch the Hollandse Nieuwe. Our guest chef, Linda Steen, hails from Holland; she will create one dish for the event, putting a creative spin on a Dutch classic. And, of course, the ever popular herring photo Shootbooth will return.

The Russ & Daughters Herring Pairing
Tuesday, June 18, 2013 6:00 p.m. – 9:00 p.m.
At Astor Center (399 Lafayette Street immediately north of East 4th Street, NY, NY 10003)
Tickets: $75. Tickets can be purchased at Russ & Daughters (179 East Houston Street, NY NY 10002), by calling Russ & Daughters at 212-475-4880, and online (http://bit.ly/RussHerringAstor) .

Category: Events · Herring · R&D To Do List
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